We represent the leading provider of media in fitness centres across Canada and The United States. Through a presence in over 750 fitness clubs in key markets across Canada, Zoom Media delivers “Generation Active.” The FIT TV audience is a highly attractive demographic segment. 76% are 18-49 year olds indexing at 125 for College and University Education, along with an average household income of $115,000. This audience enjoys active pursuits, and are more likely to purchase big ticket travel, auto, entertainment and fashion, including the latest in electronics. Consisting of digital TV and static frames reaching an engaged fitness audience, advertisers can utilize three types of creative: traditional Television or digital video creative; static imagery with total audio immersion; or […]
Western Media Group Announces Addition of Large Format Programmatic Digital Out-of-Home Across Canada Programmatic Access to Canada-Wide Network Expands Western Media Group’s Portfolio Of Out-of-Home Media VANCOUVER, British Columbia — February 15, 2018 — Western Media Group (WMG) one of Canada’s largest independent providers of digital advertising and marketing solutions, has expanded its portfolio of programmatic capabilities to include large format out-of-home across Canada. Western Media Group is the first media marketing firm in Canada to offer programmatic access to a suite of online display, digital audio and a coast-to-coast network of large digital displays. “We are pioneers in programmatic advertising and have years of experience in Out-of-Home. The addition of this national network of large format digital OOH inventory […]
Western Media Group is Triton Digital’s exclusive partner in Canada. Get connected today with the a2x exchange for programmatic audio campaigns.
PROGRAMMATIC DIGITAL AUDIO Western Media Group holds the exclusive Canadian license for Triton Digital’s Canadian inventory of programmatic audio assets. Read the release (Nov 2016). Western Media Group signed an exclusive partnership with Triton Digital to expand digital audio advertising in Canada. The partnership brings programmatic buying and selling of online and mobile audio ads to Canada through Triton’s digital advertising exchange, a2x®. As a leading Canadian supplier of independent cross-media solutions, WMG had teamed with Triton Digital®, a leading advertising technology provider for the global digital audio advertising industry. Western Media Group will operate Triton’s programmatic audio advertising exchange, a2x, in Canada. a2x® enables the programmatic buying of targeted online and mobile audio ad inventory. The partnership allows media buyers and advertisers […]
SUPPLIER: PROGRAMMATIC MARKETING PLATFORM Acuity is our programmatic marketing platform partner offering real-time data optimization, brand safety technology and a screen agnostic platform. Visit their website or call for more information on our managed programmatic trading desk services.