THE METAMORPHOSIS

In my industry – media – things are more complicated than ever. It reminds me of Franz Kafka’s short story The Metamorphosis. But it’s a lot more manageable. I mean, what is worse than waking up as a beetle? The situation today is more like looking in the mirror only to see that your face is upside down. Over time you can get used to it. At least, that’s what I keep telling myself. At first, looking at yourself upside down is almost impossible to deal with. You’re just so familiar with seeing things the right way. But after a while you learn to comb your hair down to up. It’s just really awkward at first. It is no secret that our […]